How a small-cap tech company used their Investor Hub to unlock $5.4m in capital

The power of the Investor Hub unleashed

The Amplify Investor Hub is a powerful asset that companies can use to reach and engage current and potential investors.

For one Aussie tech company, the power was unleashed in spectacular fashion, with over 8,500 investors visiting the hub within a week.

Of those 8,500 investors, 210 signed up to the investor hub and 100 self-identified as Sophisticated Investors.

Turning investors into zealots

The launch of the Investor Hub spread quickly throughout investor communities and led many shareholders to declare the interactive features a masterstroke from the executive team.

With over 70 investor questions on the accompanying interactive announcement, the issuer was able to demonstrably increase the impact of their investor communications, with 49% of investors stating that their understanding of the company had improved.

Investor sentiment also drastically improved, with 35% of investors declaring their intent to buy more shares as a result of the announcement. To cap it off, these zealous investors distributed the Investor Hub to their own communities, which allowed the issuer to reach and engage new investors.

Engagement worth $5.4m

When it comes to raising capital, each Sophisticated Investor (s708) on a registry is worth an average of $54,000. With 100 Investor Hub signups nominating themselves as Sophisticated Investors, the issuer gave itself access to an additional $5.4m worth of capital.

Capitalise on investor engagement

The Amplify Investor hub enables issuers to directly engage with investors. For this Amplify client, the reward for launching their Investor Hub was record-high investor sentiment, broad investor reach, and direct access to an additional $5.4m in capital.

Anonymous small-cap

Industry
Technology

Headquarters
Australia

Outcomes

Engagement
8,500 investors

Emails
210

Sophisticated Investors
100

Capital Unlocked
$5.4m